Develop a video content strategy to build community
by Justin Ferrato on February 11, 2014 in Audience Building
Jeremy Boxer (Creative Director of Vimeo), Ryan Koo (Director of Manchild), and Marc Schiller (CEO of BOND) discuss the success of your film can depend on how much you promote it, and promotion is a lot easier when you have things to promote. Learn about creating and circulating captivating content beyond just the trailer — behind-the-scenes footage, short films special features, and more — plus how you can use these amazing assets to drive audience awareness and engagement.
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