[flv:https://s3.amazonaws.com/IFP_Videos_2010/10_swartz_mickie_grassrootsdist1.flv 580 240]
Cynthia Swartz, 41West, and Charlotte Mickie, E1 Entertainment, discuss grassroots marketing tactics that independent filmmakers should employ.
From the 2010 Independent Filmmaker Conference.
[flv:https://s3.amazonaws.com/IFP_Videos_2010/10_swartz_gasland1.flv 580 240]
Cynthia Swartz, 41West, and Charlotte Mickie, E1 Entertainment, discusses the distribution model for the documentary GasLand.
From the 2010 Independent Filmmaker Conference.
[flv:https://s3.amazonaws.com/IFP_Videos_2010/10_swartz_artfilmdist1.flv 580 240]
Cynthia Swartz, 41West, on the benefits of the art film genre for distributors.
From the 2010 Independent Filmmaker Conference.
[flv:https://s3.amazonaws.com/IFP_Videos_2010/10_swartz_ancellarydist1.flv 580 240]
Cynthia Swartz, 41West, on the determining your endgame when thinking about distribution.
From the 2010 Independent Filmmaker Conference.
[flv:https://s3.amazonaws.com/IFP_Videos_2010/10_swartz_DIYdist1.flv 580 240]
Cynthia Swartz, 41West, on the importance of the “do-it-yourself” ethos in independent filmmaking.
From the 2010 Independent Filmmaker Conference.
[flv:https://s3.amazonaws.com/IFP_Videos_2010/10_schwartz_mickie_indiedist1.flv 580 240]
Cynthia Swartz, 41West, and Charlotte Mickie, E1 Entertainment, discuss the difficulties of self-distribution.
From the 2010 Independent Filmmaker Conference.
[flv:https://s3.amazonaws.com/IFP_Videos_2010/10_schwartz_mickie_grassrootsmarketing1.flv 580 240]
Cynthia Swartz, 41West, and Charlotte Mickie, E1 Entertainment, debate how prevalent grassroots marketing is among distributors.
From the 2010 Independent Filmmaker Conference.
[flv:https://s3.amazonaws.com/IFP_Videos_2010/10_mickie_wordofmouth1.flv 580 240]
Charlotte Mickie, E1 Entertainment, on one financial alternative to theatrical distribution.
From the 2010 Independent Filmmaker Conference.